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    北京保利劇院管理有限公司
    綜合性集團化劇院管理企業
      

        北京保利劇院管理有限公司(簡稱“保利劇院公司”)成立于2003年10月,隸屬于中國保利集團,是國內最大的劇院管理和演出運營集團企業。目前,公司正朝著“渠道、內容、營銷、藝術教育四位一體國際化劇院演藝集團”的目標不斷邁進,為實現中華民族偉大復興的中國夢提供更為強大的精神支柱。


    全國最大的劇院院線平臺

        保利劇院公司在全國20個省份55座城市經營管理國內一流劇院63家,擁有觀眾廳超過120個,座位超過123000個。成為全國乃至世界最大的直營劇院院線。


    全國最大的演出運營平臺

        隨著公司渠道搭建的規模不斷擴大,演出內容也實現了數量與質量的雙提升。十四年來,保利劇院共上演劇目45000場,接待觀眾總數超過4500萬人,僅2017年,演出量就達到了8100場,接待觀眾突破800萬人次。名家名劇名團齊聚保利院線,在國際精品節目方面,以倫敦愛樂樂團、柏林愛樂、維也納愛樂為代表的世界十大交響樂團悉數亮相保利,推出了何塞·卡雷拉斯世界告別演唱會等眾多世界級精品演出,先后引進百老匯、倫敦西區經典音樂劇《貓》、《巴黎圣母院》、《小熊維尼》、《人鬼情未了》、《保鏢》等精品劇目;在國內演出方面,著名話劇導演賴聲川、孟京輝、林兆華等為保利觀眾帶來了《如夢之夢》、《琥珀》、《仲夏夜之夢》等一大批經典話劇作品,楊麗萍的舞蹈《孔雀》、中央芭蕾舞團的《紅色娘子軍》、北京人藝的話劇《茶館》、《天下第一樓》、太原舞蹈團的舞蹈《千手觀音》等名家名作也將保利舞臺裝點得流光溢彩。


    國內水平領先的原創制作基地

        公司與東莞市共建中國第一個音樂劇原創基地,陸續推出《三毛流浪記》、《鋼的琴》、《長征》、《聶小倩與寧采臣》、《虎門銷煙》五部原創音樂劇和原創話劇《銀錠橋》,在院線巡演超過500場。其中《鋼的琴》獲得文華獎優秀劇目獎,《銀錠橋》獲得國際戲劇學院獎,其他劇目獲得廣東省“五個一工程”獎等多個獎項。

        2017年,公司與常州市共建兒童劇創作基地,并以此為依托在華東區搭建兒童劇院線,開啟專業化劇院建設的道路。上半年制作兒童劇《小王子之星際旅行》、《老人與海之雙勇士》,預計演出110場。

        同時,注重與名家、名團、名劇合作,推出制作精良、市場反饋好的藝術作品。2017年,公司與阿姆斯特朗藝術公司聯合引進制作舊金山歌劇院英文版歌劇《紅樓夢》,在華巡演6場,入選首輪中美社會和人文對話重點項目。與龍馬社合作推出王剛、張國立、張鐵林主演話劇《斷金》,首輪演出一票難求,贏得了社會效益和經濟效益的雙豐收。此外,與七幕人生合作推出音樂劇《音樂之聲》中文版,與央視合作推出兒童劇《我愛寓言》等。

        2017年,公司還參與投資百老匯音樂劇《一個美國人在巴黎》倫敦西區駐場版,在當地主流媒體獲得5星好評,并加演到300場。中國劇場企業第一次出現在西區音樂劇制作人的名單中。


    國內一流的劇院經營管理行業標桿

        劇院公司在發展中積累經驗,凝聚出了“專業化、標準化、集團化、國際化”的質量方針, 2013年到2015年間,公司制訂出臺了針對各類演出藝術水準的國內首部《劇院經營管理規范》,與各地方政府聯合發布了國內首部《政府補貼行業標準》,出版發行了《劇院經營管理實務》,提出院團演出等級分類標準,制定首套國內劇院經營管理規范性文件,在不斷提升自身管理專業化水平的同時,將“保利規范”上升到了“行業標準”的層面,保利劇院公司成為國內劇院經營管理行業的標桿。2002年北京保利劇院成為全國首家通過ISO9001質量管理體系認證的劇院,之后公司下屬所有劇院均通過質量認證保利劇院管理的品牌價值得到進一步提升。2016年公司成功組織首屆“保利劇院杯”員工業務知識與崗位技能大賽,全國40家劇院的3000多人參與其中,成為行業內規模最大的綜合素質展示和技能提升平臺。

        公司注重人才培養,與上海戲劇學院、德國駐上海總領事館和柏林自由大學共同舉辦了“中德劇院管理高級人才研修班”。與中央戲劇學院連續舉辦了三屆劇院管理人才大師班。


    “一帶一路”的文化使者

        保利劇院公司發揮文化優勢,加強與海外的合作,先后與英國大使劇院集團、美國布什諾藝術中心、阿姆斯特朗國際音樂藝術公司等海外機構建立了戰略合作伙伴關系,與法國、波蘭、德國、西班牙等國家的駐華領館文化處開展了深入的合作。2017年,劇院公司與“一帶一路”沿線12個國家的藝術團體合作,在保利院線演出64個沿線國家藝術項目,共計417場。公司成功舉辦2016青島國際劇院論壇暨舞臺藝術與管理大師班,中、美、英、日、韓等國的專家齊聚保利,這是國內首個由企業主辦的國際劇院論壇,拓寬了保利國際朋友圈。


    全國領先票務營銷平臺和大劇院藝術教育品牌

        2016年,公司注冊成立北京保利票務發展有限公司,研發具有自主知識產權的票務系統,整合全國營銷網絡,打造保利文化生活平臺,預計年售票量將突破1000萬張。2016年開始,公司依托保利品牌和大劇院資源,在條件成熟的大劇院開展品牌藝術教育,在上海等地組建童聲合唱團、青年交響樂團等,其中上海保利童聲合唱團獲得維也納世界和平合唱節銀獎。


    Beijing Poly Theatre Management Co., Ltd. (hereinafter referred to as "Poly Theatre Company") was established in October 2003 and is subordinated to the Poly Group Co., Ltd. It is China's largest group corporation of theatre management and performance operation. Now the company is moving towards the goal of "four-in-one international theatre performing group including channel, content, marketing and art education", and provides a stronger spiritual pillar for the Chinese dream of "Realizing the great rejuvenation of the Chinese nation".

     

    The country's largest theatre line platform

    Poly Theatre Company operates and manages more than 63 first-class theatres in more than 55 cities of over 20 provinces, has over 120 auditoriums and 130,000 seats. It has become the largest direct operating theatre line in China and the world.

     

    The country's largest performance operation platform

    As the scale of the company's channel construction continues to expand, the performance content has achieved improvement in quantity and quality. In the past 14 years, the Poly Theatre has presented a total of 45,000 repertories and received over 47 million audiences. In 2017 alone, the number of performances reached 8,100, and the audience exceeded 8 million. Famous artists, dramas and troupes gather at Poly Theatre. In terms of international premium program, the world's top ten orchestras represented by the Amsterdam Royal Concert Hall Orchestra, the Berlin Philharmonic Orchestra, and the Vienna Philharmonic Orchestra made their debut in Poly, presented José Carreras World Farewell Concert and many other world-class performances. It has introduced classic musicals of Broadway, London's West End, including "Cat", "Notre Dame de Paris", "Winnie the Pooh", "Ghost", and "Bodyguard" etc. In domestic performances, famous drama directors Lai Shengchuan, Meng Jinghui and Lin Zhaohua brought a large number of classic drama works such as "A Dream Like A Dream", "Amber" and "A Midsummer Night's Dream" for Poly Theatre. Yang Liping's dance "Peacock", the Central Ballet's "Red Detachment of Women", Beijing People's Art Theatre's drama "Tea House", "No. 1 Building in the World", and the Taiyuan Dance Troupe's "Thousand-Hand Kwan-Yin" and other famous masterpieces will also add luster to the stage of Poly Theatre.

     

    The domestic original production base with leading level

    The company built China's first original musical theatre base with Dongguan city. It has successively introduced five original musicals including "The Winter of Three Hairs", "The Piano in A Factory", "Long March", "Nie Xiaoqian and Ning Caichen" and "Burning of Opium Stocks in Humen" and original drama "The Yinding Bridge", which have been performed in the theatre for more than 500 times.  Among them, "The Piano in A Factory" won Wenhua Award for Outstanding Drama, and "The Yinding Bridge" won Best Actress in the 7th International Drama Academy Award. Other plays won a number of awards such as the "Five One Project" in Guangdong Province.

    In 2017, the company built a child play creation base with Changzhou city, and based on this, the company built a child theater line in East China and opened the road of professional theater construction. In the first half of the year, the children's drama "Star Trek of the Little Prince" and "The Double Warrior of the Old Man and the Sea" were produced. It is expected to tour for about 110 rounds.

    It pays attention to the cooperation with famous artists, famous groups and famous dramas to launch well-made and well-received art works. In 2017, the company and Armstrong Art Company jointly co-produced and introduced the original English opera "Dream of the Red Chamberfrom the San Francisco Opera House and toured for 6 rounds in China. The project was successfully selected in the first round of the Sino-U.S. Social and Humanities Dialogue key projects. By collaborating with Longmashe Corporation, the company introduced the drama "Broken Gold" starred by Wang Gang, Zhang Guoli, and Zhang Tielin. It is hard to get one ticket for the first round performance. The drama won a double harvest of social and economic benefits. It collaborated with Sevenages Company to launch the Chinese version of the musical "Sound of Music" and collaborated with CCTV to launch the children's drama "I Love Fable", etc.

    In 2017, the company also participated in the Broadway musical "An American in Paris" London West End Resident Edition, which was given a five-star rating by the local mainstream media and was added to perform 300 rounds. For the first time, Chinese theatre company appeared on the list of Western musical producers.

     

    The first-class benchmark of domestic theatre business management industry

    The company has accumulated experience in its development and condensed its quality policy of professionalism, standardization, grouping, and internationalization.From 2013 to 2015, the company formulated the first domestic Theatre Operating Management Regulationfor all kinds of performing arts standards, jointly issued the first Government Subsidy Industry Standardin China, published and issued Theatre Operating Management Practice, proposed the classification criteria for the troupe performance level, formulated the first set of domestic theatre operation and management normative documents, presided over and held the first China Theatre Conference, and took the lead in the formulation and publication of the first Theatrical Self-discipline and Service Convention in Chinese theatre management industry. At the same time of continuously improving the level of the management professionalism, the "Poly Regulation" has been raised to the level of "industry standard", and Poly Theatre has become the benchmark of the domestic theatre business management industry. In 2002, Beijing Poly Theatre became the first theatre in the country to pass the ISO9001 quality management system certification. Later, all its subsidiary theatres passed the quality certification and the brand value of Poly Theatre management has been further enhanced. In 2016, the company successfully organized the first "Poly Theatre Cup" staff business knowledge and job skills competition, where more than 3,000 people from over 40 theatres across the country participated in, and it has become the largest comprehensive quality display and skill upgrading platform in the industry.

    The company pays attention to the training of talents. It co-organized the "Sino-German Theatre Management Senior Talents Training Course" with Shanghai Theatre Academy, German Consulate General in Shanghai and the Free University of Berlin. And the company successively held three consecutive master-classes of theatre management talents with the Central Academy of Drama.

     

    Cultural Messenger of "the Belt and Road"

    Poly Theatre Company has developed its cultural advantages and strengthened cooperation with overseas. It has established strategic partnerships with overseas institutions such as the British Ambassador Theatre Group, the Bushno Art Center, and Armstrong International Music Art Company. And it has carried out in-depth cooperation with cultural and education section of consulate in China from France, Poland, Germany, Spain and other countries. In 2017, the company collaborates with art groups in more than 12 countries along the Belt and Roadroute, performing nearly 64 art projects of countries along the line in Poly Theatre line, a total of near 417 performances. The company successfully held international theatre forum and stage art and management master class in Qingdao in 2016, and the experts from the United States, Britain, Japan, Korea and other countries gathered in Poly to explore theater market trend. This is the first international theater forum sponsored by enterprise in China, which broadens the Poly's international friend circle.

     

    National leading ticket marketing platform and Grand Theatre art education brand

    In 2016, the company registered and established Beijing Poly Ticketing Development Co., Ltd., researched and developed the ticketing system with independent intellectual property rights. The company integrated the national marketing network, and built Poly cultural life platform. It is estimated that the annual ticket sales will exceed 10 million. Since 2016, the company has carried out the brand art education in the mature grand theater, relying on Poly brand and grand theater resources, and established education art center, children's choir and youth symphony orchestra in Shanghai and other places. Shanghai Poly Children's Choir won the silver award of Vienna World Peace Choral Festival. 


    63+
    4+
    120+
    12,3000+
    2013年
    演出4000場
    2014年
    演出4510場
    2015年
    演出5400場
    2016年
    演出6200場
    2017年
    演出8229場
    管理團隊管理團隊
    組織架構組織架構

    jgtu.jpg

    服務熱線:010-65001188
    地 址:中國北京東城區東直門南大街14號
    郵 編:100027
    郵 箱: [email protected]
    Copyright ? 2016 北京保利劇院管理有限公司 網站制作博樂虎
    黑龙江快乐十分玩法
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